FSAAt its recent Spring Technical Meetings in Houston, Texas, the Fluid Sealing Association (FSA) unveiled to its membership a new strategic direction change for the association. “The FSA has traditionally been known as a technical standards group,” said Mike Shorts, FSA President, “but there is a representation gap from industry leaders to effectively influence environmental compliance policies with respect to sealing devices.” The FSA has been internally retooling over the past couple of years, and the new plan is complete.

According to a press release, the FSA said its vision is to be the leading trade association that is recognized and accepted as a subject matter expert and a technical leader advocating and influencing environmental compliance policies. The association says this new and focused direction will create and raise standards in technology, safety, quality, and best practices for sealing devices. The FSA will enhance its existing education program on the correct adoption of technology and practices and will colloborate with other organizations that influence and direct the development of key standards that directly impact the users of sealing devices.

The new plan was delivered to the association membership by Ian Baynes, Marketing Committee Chair. “This is an exciting change of focus for the association; changes in the industries served and regulatory environment they operate in have created a perfect opportunity for the FSA to demonstrate its true value” said Baynes. “The FSA has developed four key strategic pillars: Influence & Advocate, Educate, Lead, and Collaborate; their primary focus will be technology, safety, environmental compliance, quality, and best practices for sealing devices.”

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The advocacy and influencing component is very new for the FSA but one the association says will give its member companies significantly more recognition in the marketplace. Through the new efforts of the FSA, member companies can have the added benefit of having their technologies in front of key influencers and policy makers in Washington and the World Trade Organization allowing policies to be made based on "Commercial Economic Available Technologies," the FSA said.

FSA said end-users of sealing devices will also benefit from this new focus as the cost of adoption of new technologies to meet new policies is reduced through the FSA’s efforts to enhance its education programs and collaboration with mutually beneficial trade associations, standards organizations, and educational institutions. Through delivery of non-commercial educational programs, the FSA sees its role tol serve as sealing device technology experts to end-users and anyone involved in the specification, use, and maintenance of process systems using sealing devices.